A surprising take on pharma: transforming Smecta into
a desirable, modern, and impactful brand.
Smecta needed to break away
from clinical imagery.
Technical details
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SMECTA
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ART DIRECTION & 360 GLOBAL DIGITAL CAMPAIGN
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SHOOTING, SOCIAL MEDIA, WEBDESIGN, LOGOS, VISUAL IDENTITY
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PHARMA REINVENTED, COLORFUL, MODERN, IMPACTFUL